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Overture Pay-Per-Click Advertising
Instead of looking for customers, what if they found you?
Overture Precision Match™ lists your site in search results across the Web. So you connect with customers who are searching for what you sell.
Reach over 80% of active Internet users. Overture Precision Match prominently displays your business in search results on leading sites like Yahoo!, MSN and AltaVista².
Maximize your return on investment Advertise to people who are already searching for what you sell. And pay only when a customer clicks on your listing.
Precisely target customers who search online but purchase locally
Local Match listings enable businesses to increase sales by precisely targeting customers interested in your neighborhood and are searching on the Internet for local products and services, whether your business has a Web site or not.
How Local Match Works
You select keywords that apply to your business and write a description that accurately describes the products or services you offer. Then, you choose a geographic area (0.5-to 100-mile radius around your location) in which your ad will be seen.
How Customers Find Your Business
Customers that are interested in your area or neighborhood go to a search site like Yahoo! and search for a product or service you offer.
Your listing appears. Customers click on it.*
Your Locator page appears, displaying your address, store hours, a map, a link to your Web site and other customized information. View Locator page.*
Contact information:
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